David M. Scott in SES Webcast Interview

02.10.2010

Internationally known Internet marketing strategist and author David Meerman Scott will be featured in a free Search Engine Strategies (SES) webcast. Scott is the author of the recent hit book “World Wide Rave” in which he describes the concept of a particular business or brand becoming known worldwide through online buzz, which in turn results in increased sales and recognition. The second edition of his BusinessWeek bestseller (published in 24 languages), “The New Rules of Marketing and PR: How to Use Social Media, Blogs, News Releases, Online Video, and Viral Marketing to Reach Buyers Directly,” was published in January. (PR Web) > View article